PETER GLEN RESEARCH is a New Zealand based, full-service research organisation, with the skills necessary to provide our clients with practical marketing and social research solutions. Our experience spans over 40 years in the industry with exposure to both national and international markets. We partner a broad base of both private and public sector organisations, to provide them with valuable information, practical insights and direction.

Our work guides businesses with their decisions relating to:

• the development of strategy and market opportunities
• brand, product and service development
• development of brand and corporate communications effectiveness
• evaluation of other elements of the marketing mix, i.e. product, price, packaging, promotion and channel management
• customer service delivery
• the tracking of market performance.

We also work with a range of government departments, councils, non-government organisations and interest groups, to guide them with the development and delivery of public policy and community services.